Digital Marketing Intelligence

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How The Doux uses AI to engage community

“I think we’re moving into a space where most beauty companies are tech companies,” says Maya Smith. It’s a striking claim from a brand...

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Did We Pass Peak AIO? — Whiteboard Friday

Has Google reached “Peak AI Overview”? In this episode of Whiteboard Friday, Tom analyzes late 2025 data, revealing a drop in AIO frequency for...

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The Brain Science Behind Successful Marketing

*This episode originally aired in August 2025 Michael Aaron Flicker, founder of XenoPsi Ventures and co-founder of the Consumer Behavior Lab with behavioral scientist...

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How to run compliant, effective medical and mental health ads

PPC advertising for medical and mental health services comes with many restrictions, but it remains an effective way for practices to maintain a steady...

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Don’t drink this fat free milk—it might contain cleaning agents that can make you sick

Major dairy producer Prairie Farms has announced a recall of select gallons of its popular Fat Free Milk due to concerns that the beverage...

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AI is turning personalization into a two-way conversation

The future of marketing isn’t just personalized — it’s participatory. As AI advances, leading brands are discovering that its real power isn’t in replacing...

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