Digital Marketing Intelligence

The best marketing isn’t chiseled in stone. Apative marketing is alive, responding to new tools, shifting consumer preferences, trends, and real-time data. Changing with...

There’s a dangerous misconception in B2B marketing that video is just a brand awareness play. We tend to bucket video into two extremes: The...

Learn how to build AI citations and rank in ChatGPT and Gemini. Charlie Marchant explains how to research prompts, analyze sources, and use proactive...

Businesses don’t win by selling more features or even better experiences anymore. In this episode, Joe Pine explains why the real value today comes...

Wild swings that swept through financial markets overnight eased after Wall Street opened for trading on Monday. U.S. stocks rose modestly following gains in...

As part of the v23 Ads API launch, Performance Max campaigns can now be reported by channel, including Search, YouTube, Display, Discover, Gmail, Maps,...