Digital Marketing Intelligence

Selected News

AI companies are buying used books by the thousands. Some may be destroyed for training

Not too many years ago, before the dawn of Kindles, used bookstores were a refuge for budget-minded, voracious readers. As the industry evolved, many...

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Why buyers hate your multi-year software overhaul

In MarTech’s “MarTechBot explains it all” feature, we pose a marketing question to our very own MarTechBot, which is trained on the MarTech website...

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Inside ChatGPT’s retrieval stack: The index, cache, and pages it actually reads

When ChatGPT cites a web page, where did that page come from? In July, our team at RESONEO captured and dissected 1,200 ChatGPT answers,...

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CRM for insurance companies: What it does and why it matters

Insurance is a business built on relationships, but agents can’t manage all their contacts and communications alone. A CRM for insurance companies helps agencies...

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How to change your self-perception and beliefs

Below, Owen Fitzpatrick shares five key insights from his new book, Inner Propaganda: Leading Hearts and Minds Through Turbulent Times. Fitzpatrick is a social...

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Pardot alternatives: What B2B marketers are choosing now

Seventy percent of marketers believe the marketing industry has changed more in the past three years than in the past 50. That means that...

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