Digital Marketing Intelligence

Selected News

Google is bringing back a familiar name: Data Studio

In an AI-driven economy, companies have more data than ever but still struggle to turn it into useful daily decisions. Google is betting that...

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AI search adoption splits along income lines

Everyone is talking about AI search as if it’s already universal — as if we’ve collectively moved on, users have shifted and discovery has...

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This invisible career ceiling is holding women back

On my last day at my old job, I couldn’t go in. I’d been burning through sick days for months (more than I could...

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Maddie Lightening speaks on misreported ROAS, account structure chaos & AI mistakes

Maddie Lightening, head of paid media at Hallam, joined me to talk through the mistakes, lessons and mindset shifts that have shaped her career...

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Email delivers ROI, but many teams still can’t prove it

Email does a lot more work than it usually gets credit for. In Sinch Mailgun’s latest Email Impact Report, 78% of respondents say email...

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Email delivers ROI, but many teams still can’t prove it

Email does a lot more work than it usually gets credit for. In Sinch Mailgun’s latest Email Impact Report, 78% of respondents say email...

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