Digital Marketing Intelligence

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Keyword research for AEO: A guide for winning answer engine traffic in 2026

Keyword research for AEO can feel overwhelming because audiences are searching for almost everything in AI search, and queries are nuanced and personalized. The...

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AI is rewriting the logic of management

What’s the point of a manager, really? Ask an executive, and they may say managers are essential for ensuring accountability and team performance. Ask...

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Google clarifies sensitive audience targeting rules for Demand Gen campaigns

Google updated its personalized advertising policy documentation to clarify how restricted targeting rules apply to Demand Gen and Discovery campaigns, particularly when advertisers promote...

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Brands want to be in and out of the closet for Pride Month

It’s Pride Month, and we’re seeing Schrodinger’s marketing, as brands try to be both in and out of the closet with their support of...

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Brands want to be in and out of the closet for Pride Month

It’s Pride Month, and we’re seeing Schrodinger’s marketing, as brands try to be both in and out of the closet with their support of...

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WTF is NLWeb? — Whiteboard Friday

What is NLWeb? Crystal Carter explains how the Natural Language Web uses the ASK protocol and your structured data to prepare your site for...

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