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All posts by Digital Marketing Intelligence

Elon Musk is summoned to Paris over allegations of child sexual abuse images on X

Elon Musk has been summoned to Paris on Monday, where investigators are looking into allegations of misconduct related to the social media platform X, including the spread of child sexual abuse material and deepfake content. The world’s richest man and Linda Yaccarino — the former CEO of X —...

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How to unify and orchestrate your B2B data to drive revenue

Most B2B organizations are running on a broken feedback loop.  Marketing generates leads based on engagement signals.  Demand gen qualifies them against criteria that often diverge from what sales actually needs.  Sales closes (or doesn’t) with little visibility into what marketing did to get a prospect to the table. ...

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Shuttered startups are selling old Slack chats and emails to AI companies

Just because a startup fails doesn’t mean it can’t cash out big.  According to a report by Forbes, defunct companies are selling their digital footprints to AI companies as training data—and making real money from it. Shanna Johnson, the CEO of now-defunct software company Cielo24, told the publication that...

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8 Ways to Elevate Your Brand as a Creator or Entrepreneur (& Close the Pay Gap)

While many are still skeptical, the global creator economy is expected to reach $1.18 trillion USD by 2032. And for minority creators and entrepreneurs from underrepresented groups, this moment is especially significant. The digital age has created endless avenues for self-expression, connection, and community among niche audiences. It’s brought...

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Synthetic research is a promise with a catch

We’re experiencing a conflict between the economic pressure to produce quick and cheap research results and the scientific demand for rigor. Hundreds, if not thousands, of lifelike personas can be generated within minutes by vendors promising strong results. But these often operate as methodological black boxes, producing outputs that...

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Stop Solving the Wrong Problems in Your Business

What if the reason your business feels stuck isn’t effort, but misdiagnosis? In this episode, John Jantsch talks with Kevin D. St. Clergy about blind blaming—the habit of fixing the wrong problems while real growth opportunities go unnoticed. They explore how cognitive bias in business decision making affects marketing...

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How ongoing sterility issues set off a massive eye drop recall

A California company has recalled more than 3.1 million bottles of lubricating eye drops because it had not properly tested—and thus could not prove—whether the products were sterile. These products are sold under several names at major retailers across the country. The company, K.C. Pharmaceuticals, initiated the recall on...

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Google is bringing back a familiar name: Data Studio

In an AI-driven economy, companies have more data than ever but still struggle to turn it into useful daily decisions. Google is betting that a revamped Data Studio can become the place where users quickly explore, organize and act on data across its ecosystem. Why the switch back. Google...

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AI search adoption splits along income lines

Everyone is talking about AI search as if it’s already universal — as if we’ve collectively moved on, users have shifted and discovery has changed for everyone. But the reality is far less straightforward. While AI search is growing fast, it isn’t being adopted evenly. The gap is increasingly...

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This invisible career ceiling is holding women back

On my last day at my old job, I couldn’t go in. I’d been burning through sick days for months (more than I could explain to my manager) because I didn’t yet have words for what was happening to me. I was 25, running product at a tech company,...

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