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5 Takeaways from Google’s GEO Guidelines

What do Google’s official GEO guidelines mean for the future of search? Learn why SEO still matters, structured data myths, and how to adapt...

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Warren Buffett’s Berkshire Hathaway makes bold housing market wager: Acquiring Taylor Morrison and becoming America’s 4th largest builder

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Greg Abel—who became president and CEO of...

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Agentforce needed a content layer, so Salesforce is buying Contentful

Salesforce today signed a definitive agreement to acquire Contentful, planning to use the composable content platform alongside its Data 360 and Agentforce platforms to...

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The AI Perception-Reality Gap

There’s a widening gap between what the market says about AI and what we actually hear from customers. The media, the VCs, the AI...

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Link intent: How to combine great content with strategic outreach

The importance of establishing authority through link building has only increased as the surface areas of search expand into LLMs. Your content is now...

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How to give feedback that sticks

When supervising colleagues, you often need to guide their behavior and help them to improve their skills. That means noticing the mistakes people are...

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