Search is changing faster than ever – and 2026 may be the year it fully breaks from the past.  Over the last year, AI has reshaped how people discover, decide, and convert, collapsing the traditional customer journey and cutting touchpoints in half. AI-powered assistants and large language models (LLMs)...

President Donald Trump’s administration faces deadlines on Monday to tell two federal judges whether it will comply with court orders that it continue to fund SNAP, the nation’s biggest food aid program, using contingency funds during the government shutdown. The U.S. Department of Agriculture planned to freeze payments to...

The holidays bring a flood of one-time shoppers — and a chance to turn them into long-term customers. Most brands focus on discounts and points, but genuine loyalty comes from connection, not coupons. Here’s how to build relationships that last beyond the holiday rush — using a lesson from...

The inbox is having her moment again. Newsletters have made a full-blown comeback, and the rules of play have gotten a little more … complicated. The concept of newsletters has evolved from just sending emails to a sophisticated ecosystem of automated platforms, personalization strategies, and monetization models. To help...

Fabien Gilbert/Ikon Images When the chief executive of a global retailer recently faced mounting pressure from online rivals, he chose an unconventional response. Instead of relying on the playbook that once powered the company’s growth, he immersed himself in emerging technologies. He sought advice from outside experts, hired executives...

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There comes a moment in every dreamer’s life when the world goes quiet. When every door you knock on echoes back the same cold sound, no… Continue reading on Medium »

The consulting firm Accenture recently laid off 11,000 employees while expanding its efforts to train workers to use artificial intelligence. It’s a sharp reminder that the same technology driving efficiency is also redefining what it takes to keep a job. And Accenture isn’t alone. IBM has already replaced hundreds...

Meta introduced improvements to its suite of lead generation tools with a focus on the often-overlooked post-holiday period. Meta refers to the period from just after Christmas into January as “Q5.” While many advertisers pull back their spend during this time, Meta says advertisers who ran campaigns on its...

Uno degli ultimi testi di Eugenio Borgna, In ascolto del Silenzio, mi ha ispirato l’argomento di queste righe. Borgna è stato uno psichiatra e saggista; questo libro non è a…